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The DNA Group consists of DNA Finland Ltd, which offers mobile communications services and mobile communication network services, DNA Services Ltd, which offers fixed-network telephony, broadband and television services, and DNA Store Ltd, which acts as a distribution channel. DNA has over 2 million customers.
DNA has been cooperating with Fais Finland ever since its beginnings. Fais Finland designs and manufactures all brand and sales support products for DNA, as well as ensuring transport, storage, mailing and web sales.
“Our products should always reflect DNA’s values – they should be original, bold and personal. It is important for us that they should be practical, functional and of high quality. Fais Finland has been able to meet this particular challenge. We also appreciate the fact that the products have been delivered on schedule as agreed and the material choices are suitable and functional, not to mention the constant control of the accuracy of colours and logos”, says DNA’s marketing planner Pia Lindroos.
Fais Finland has customised these products specifically for DNA.
“Some of the products are even new concepts created especially for us. Even with difficult products and materials, Fais Finland has come up with excellent solutions. Some of the products are designed over a long period, while others are produced at short notice as needed. But the richness in ideas and the desired quality level have been maintained throughout”, Lindroos continues.
“It is also important for us to know where the products come from, what the production process is like and what sort of working conditions prevail in the factories. Another factor to keep in mind is minimising the environmental impact of the products. Here too, Fais Finland has excellent expertise.”
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